Probably my fave page in the book because the message of the Underdog being able to WIN when the odds are stacked against them really resonates with me. Challengers rock! Book is called “In Remarkable we trust” available on iTunes for £3.99 / $5.99

Probably my fave page in the book because the message of the Underdog being able to WIN when the odds are stacked against them really resonates with me. Challengers rock! Book is called “In Remarkable we trust” available on iTunes for £3.99 / $5.99

Bit of book porn. My new book (just published) lying on a wooden floor.

Bit of book porn. My new book (just published) lying on a wooden floor.

I love this slide. It talks about the recent economic meltdown being more than just another blip in the boom and bust cycle of business. We are witnessing the death of ‘Abuse Capitalism’ as we know it. The smart leaders are already recasting their views of the world and re-imagining their organizations for a more compassionate, value driven and purposeful future. The triple bottom line (People, Profits, Planet) is more than just idol provocation it’s a game changer. Are you ready?
Read more in my book “In remarkable we trust” download from the iStore/iBooks for your iPad.

I love this slide. It talks about the recent economic meltdown being more than just another blip in the boom and bust cycle of business. We are witnessing the death of ‘Abuse Capitalism’ as we know it. The smart leaders are already recasting their views of the world and re-imagining their organizations for a more compassionate, value driven and purposeful future. The triple bottom line (People, Profits, Planet) is more than just idol provocation it’s a game changer. Are you ready?

Read more in my book “In remarkable we trust” download from the iStore/iBooks for your iPad.

90% of companies try to hide things from their customers. They build their reputations in a clinical and manufactured way, not a ‘home made’ one. That’s why they need big expensive ‘reputation’ management agencies.
Remarkable brands on the other hand are open and transparent about everything they do. Their daily focus is always to improve what they do and create more value for their customers. Above all, they are believable and credible.
Their brand provides the glue by which all employees and partners know instinctively how to act and behave. And if something does go wrong, well you know what, while the world might shout for a while, the reality is that the true integrity of the brand will shine through.
If you are genuinely doing the right things by your market, nobody is going to hang you for it. That’s true reputation. Not the manufactured version that is so popular today.
Leadership and marketing teams, take note!

90% of companies try to hide things from their customers. They build their reputations in a clinical and manufactured way, not a ‘home made’ one. That’s why they need big expensive ‘reputation’ management agencies.

Remarkable brands on the other hand are open and transparent about everything they do. Their daily focus is always to improve what they do and create more value for their customers. Above all, they are believable and credible.

Their brand provides the glue by which all employees and partners know instinctively how to act and behave. And if something does go wrong, well you know what, while the world might shout for a while, the reality is that the true integrity of the brand will shine through.

If you are genuinely doing the right things by your market, nobody is going to hang you for it. That’s true reputation. Not the manufactured version that is so popular today.

Leadership and marketing teams, take note!

Will anyone ever be able to take a bite out of Apple?
Much has been said about the rise and rise of Apple in recent years. The company that Steve Jobs dedicated his life to visioning and creating is soooooooo successful it will go down as the greatest business success story of our generation.
What is exciting and refreshing about Apple’s meteoric rise is that it has been achieved by ‘daring to be remarkable’ every step of the way. When every other company went on a journey of passive innovation, Jobs and Apple aggressively challenged every possible convention in order to bring us exciting products like the iphone, ipods and ipad.
And the numbers don’t lie.
A new breakdown of Apple’s blockbuster 2011 notes that the company sold more iPhones, iPads and iPod touches in the 12-month span than it has sold Mac computers in the company’s history.
Apple sold a total of 156 million iOS devices in 2011. That was enough to top the total number of Macs ever sold, which sits at 122 million.As a whole, there have been 316 million cumulative iOS units sold to date. That means 2011 accounted for nearly half of all iOS devices sold by Apple since the platform launched in 2007.Of course, the lead iOS device is the iPhone, which is likely to cross the milestone of 200 million units sold during the current quarter. Boosted by the launch of the iPhone 4S, Apple set a new record in the 2011 holiday season, with 37 million iPhones sold in that three-month span alone.But Apple has also been surprised by the explosive success of the iPad. To date, 55 million iPads have been sold, a number that has exceeded even the most optimistic of expectations.
And the really scary bit is that this is just the start.
As consumers we will happily buy anything Apple makes, such is the strength of the brand. Apple TV’s, Apple Cars, Apple Houses…where will it end?
So the big question is this; who if anyone is capable of taking a bite out of Apple?
 Who are the remarkable challengers that Apple needs to keep an eye on?
Pretty much nobody!!
Apple we salute you. Keep bringing it and never let the Apple way die.
Source: All financial & product stats taken from Apple Insider.

Will anyone ever be able to take a bite out of Apple?

Much has been said about the rise and rise of Apple in recent years. The company that Steve Jobs dedicated his life to visioning and creating is soooooooo successful it will go down as the greatest business success story of our generation.

What is exciting and refreshing about Apple’s meteoric rise is that it has been achieved by ‘daring to be remarkable’ every step of the way. When every other company went on a journey of passive innovation, Jobs and Apple aggressively challenged every possible convention in order to bring us exciting products like the iphone, ipods and ipad.

And the numbers don’t lie.

A new breakdown of Apple’s blockbuster 2011 notes that the company sold more iPhones, iPads and iPod touches in the 12-month span than it has sold Mac computers in the company’s history.

Apple sold a total of 156 million iOS devices in 2011. That was enough to top the total number of Macs ever sold, which sits at 122 million.

As a whole, there have been 316 million cumulative iOS units sold to date. That means 2011 accounted for nearly half of all iOS devices sold by Apple since the platform launched in 2007.

Of course, the lead iOS device is the iPhone, which is likely to cross the milestone of 200 million units sold during the current quarter. Boosted by the launch of the iPhone 4S, Apple set a new record in the 2011 holiday season, with 37 million iPhones sold in that three-month span alone.

But Apple has also been surprised by the explosive success of the iPad. To date, 55 million iPads have been sold, a number that has exceeded even the most optimistic of expectations.

And the really scary bit is that this is just the start.

As consumers we will happily buy anything Apple makes, such is the strength of the brand. Apple TV’s, Apple Cars, Apple Houses…where will it end?

So the big question is this; who if anyone is capable of taking a bite out of Apple?

Who are the remarkable challengers that Apple needs to keep an eye on?

Pretty much nobody!!

Apple we salute you. Keep bringing it and never let the Apple way die.

Source: All financial & product stats taken from Apple Insider.

No boooozzzzeeeee January.

18 days and still managing to keep away from the evil pop. On a positive note it’s made me stick to my running goal of 100km in January and i’ve already shifted half a stone.
Maybe there is something in this self endorsed ban.
Pat on the back to me and anybody else doing the same thing.

No boooozzzzeeeee January.


18 days and still managing to keep away from the evil pop. On a positive note it’s made me stick to my running goal of 100km in January and i’ve already shifted half a stone.

Maybe there is something in this self endorsed ban.

Pat on the back to me and anybody else doing the same thing.

2012 - time to “Man Up”
I have to be honest, having had time to reflect over the holiday period it’s time to really kick start my life and career again.
I feel super motivated about 2012. A time for less bullshit more action and striving harder than ever to be the person i want to be.
My motto in life is “Don’t be a spectator” which means this year is about getting my book finished and published as well as trying to break free from the ‘same old, same old” shit and start doing things differently with a little biz of Cash pazazz.
My 9 challenges for 2012.
1: Be remarkable: Good enough is the enemy of great. Being remarkable takes guts, energy, passion and hard work. Be relentless when pursuing it and it will pay back your trust.
2: Show the love: Be a trophy husband and father.
3: Energise everything you touch: Let your energy for life be apparent in everything you do.
4: Have an opinion: Find a point about everything and share it with the world.
5: Be crazy different: Simply being different doesn’t cut it anymore. Be crazy different. Work the Zag effect. Do the unexpected. Everybody loves surprises.
6: Be healthy: Don’t eat and drink shit. Miles = smiles.
7: Pay it forward: Do nice things for people and don’t expect anything back.
8: Don’t forget me: Find some time to do the things that make you happy and get that bloody book finished!
9: Read avidly: Knowledge is a powerful friend so make the time to read interesting stuff. 
Okay, that’s it. Let’s look back in 12 months and see how we’ve got on with this lot.
2012, let’s get cracking.
Cashy 

2012 - time to “Man Up”

I have to be honest, having had time to reflect over the holiday period it’s time to really kick start my life and career again.

I feel super motivated about 2012. A time for less bullshit more action and striving harder than ever to be the person i want to be.

My motto in life is “Don’t be a spectator” which means this year is about getting my book finished and published as well as trying to break free from the ‘same old, same old” shit and start doing things differently with a little biz of Cash pazazz.

My 9 challenges for 2012.

1: Be remarkable: Good enough is the enemy of great. Being remarkable takes guts, energy, passion and hard work. Be relentless when pursuing it and it will pay back your trust.

2: Show the love: Be a trophy husband and father.

3: Energise everything you touch: Let your energy for life be apparent in everything you do.

4: Have an opinion: Find a point about everything and share it with the world.

5: Be crazy different: Simply being different doesn’t cut it anymore. Be crazy different. Work the Zag effect. Do the unexpected. Everybody loves surprises.

6: Be healthy: Don’t eat and drink shit. Miles = smiles.

7: Pay it forward: Do nice things for people and don’t expect anything back.

8: Don’t forget me: Find some time to do the things that make you happy and get that bloody book finished!

9: Read avidly: Knowledge is a powerful friend so make the time to read interesting stuff. 

Okay, that’s it. Let’s look back in 12 months and see how we’ve got on with this lot.

2012, let’s get cracking.

Cashy 


I’m reading this cracking book called HERD at the moment about how to change and influence mass behaviour. We are after all just a bunch of copy cats and followers, it’s hard wired into our DNA or put another way our brain is so inherently lazy that it’s just a whole lot simpler to go with the flow rather than fight it.

I’m reading this cracking book called HERD at the moment about how to change and influence mass behaviour. We are after all just a bunch of copy cats and followers, it’s hard wired into our DNA or put another way our brain is so inherently lazy that it’s just a whole lot simpler to go with the flow rather than fight it.

I attended a fascinating conference yesterday called Marketing Trends Plus http://www.marketingtrendsplus.com/programme/. 
It gave a juicy glimpse into what brands are doing to market to the wealthy and middle class Chinese. Opportunities that will be created from an ever ageing population and no-end of wizardry and clever shit in the fields of behavioural economics and neuro science.
It was a proper head fuck of a day and one that has truly inspired me. 
The intersection of politics, society, economy and technology is where it’s all happening. 

I attended a fascinating conference yesterday called Marketing Trends Plus http://www.marketingtrendsplus.com/programme/

It gave a juicy glimpse into what brands are doing to market to the wealthy and middle class Chinese. Opportunities that will be created from an ever ageing population and no-end of wizardry and clever shit in the fields of behavioural economics and neuro science.

It was a proper head fuck of a day and one that has truly inspired me. 

The intersection of politics, society, economy and technology is where it’s all happening. 

Today’s #mindbollocks is a bit of a cocktail. Been up since 3am and my head is a bit fuzzy. 

Today’s #mindbollocks is a bit of a cocktail. Been up since 3am and my head is a bit fuzzy.